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Matador Solutions operates in the great city of Washington, DC, and there are specific steps we encourage our local clients to take to earn new customers, clients, patients, donors, etc. Today, I want to share 3 big plays internet marketing offers to Washingtonians trying to grow their businesses locally in the DC area. 1. Claim Your Listing On Google Business

A recent survey performed by Yodle suggests that many small business owners downplay the true value of online reviews and their internet reputations. According to the study, many small businesses belittle the effect that their internet reputation has on their company’s ability to appeal to new customers. Hopefully you’re not one of them, but if you are, then it’s time

We have entered the age of the infinite scroll, popularized by Pinterest and mobile consumption via tablet and smartphone. Some people might think that information visible immediately upon entering a website may be less important than it used to be (since everyone is interacting with websites so dynamically). While it’s true that your visitors are likely to scroll around and

This is the age-old question for anybody interested in finding new business online. Where does my website rank on Google, Bing, Yahoo, and other search engines? Knowing where your website actually ranks for different searches related to your business is the first step towards improving those rankings. By improving your rankings, you will be able to drive more traffic to

How to attract new customers: this is the age old question, isn’t it? Businesses that have a strong base of loyal customers and ways to attract new ones will thrive. Those businesses that have trouble with either of the above had better get scrappy and find a way to attain both. Watchfinder, a British retailer of used luxury watches, has

If you want to know how to get customers online, give yourself a hand. While other people are throwing their money away on local television commercials, billboards, or other forms of disruptive marketing, you want to make the most of your marketing investment. Don’t you hate watching commercials in between highlights of your team upsetting the #1 seed in the

To learn web SEO takes a lot of time and energy. There are over 200 factors that influence search engine rankings and with the climate of Search Engine Optimization constantly changing, learning basic and advanced web SEO takes time. Perhaps you’ve heard the hype and are interested in Search Engine Optimization for your business. Maybe you’ve invested before but didn’t

The Internet Corporation for Assigned Names and Numbers (ICANN) has publicly announced that over 100 generic top level domains will be incorporated into the Internet in the near future. What exactly does this mean? When purchasing new domains, you’ll be able to buy one that’s much more relevant to your industry! This SEO free trick is helpful for physicians who