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Director of Search Engine Optimization

PJ

With a pioneering spirit and an unwavering commitment to excellence, PJ has been at the forefront of the SEO industry for over 25 years. His journey began in the mid-90s when the internet was just starting to reshape the world. Fascinated by its potential, PJ quickly recognized the importance of search engines and the emerging field of search engine optimization. This realization led him to dive deep into the intricacies of algorithms, keywords, and web analytics, making him one of the early adopters and experts in SEO.

Over the years, PJ’s expertise has only deepened. He has navigated through the ever-changing landscape of SEO, from the early days of keyword stuffing and backlinking strategies to the sophisticated, content-driven, and user-focused tactics of today. His ability to adapt and innovate has not only kept him relevant but has also cemented his status as a leading authority in the field.

Before joining Matador Solutions, PJ honed his skills across various industries, working for tech startups, e-commerce giants, and digital marketing agencies. This diverse experience has given him a unique perspective on how SEO strategies can be tailored to different business needs and goals. He has a proven track record of driving traffic, increasing rankings, and boosting conversions for his clients, leveraging both on-page and off-page SEO techniques with a keen eye on ROI.

At Matador Solutions, PJ serves as the SEO director, where he leads a team of talented SEO professionals. Under his guidance, the team has achieved remarkable success, helping clients dominate search engine results pages (SERPs) in highly competitive legal sectors. His approach is holistic, integrating SEO with content marketing, and social media to achieve optimal results. PJ is a firm believer in data-driven strategies, and his decisions are always backed by meticulous analysis and insights.

PJ’s contributions extend beyond his immediate responsibilities at Matador Solutions. He is a respected voice in the SEO community, frequently attending industry conferences.. His passion for education has also led him to mentor aspiring SEO professionals, sharing his knowledge and experiences to nurture the next generation of experts.

In his spare time, PJ is an avid drummer and photographer, passions that he believes fuel his creativity and provide him with a fresh perspective on his work in SEO. His journey is a testament to the power of adaptability, expertise, and a relentless pursuit of excellence in the digital age.

Mentions, quotes, and references

Sparked by Google changes, B2B marketers focus on mobile

Demand Gen Report

33 SEO experts share their most effective link building strategies

WordTracker

ID wholesaler: Building ‘Clever’ inbound links

BtoB Magazine

PC Today

Demand Gen Report

PJ
Blog

PJ's latest posts

Contact Us to Collaborate

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A consultation includes an evaluation of your marketing efforts and its effectiveness. Here is what we will do:

Analyze your website performance, including where there is room for opportunity.
Inspect your website to ensure it is user-friendly, mobile-responsive, and optimized for search engines.

Review your content marketing efforts, including your blog posts, social media, and email marketing.

Map out a growth timeline of how your firm can go from 0->1,
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Testimonials
"The monthly review of your marketing campaign is with a live person that is knowledgeable and ready to take as much time as needed to answer your questions and help you grow. I have seen steady progress in my marketing results and I am currently opening more files than ever before. I highly recommend Matador to any attorney!"

David DiBrigida

"Our law firm has worked with Matador for years. We consider them a part of the team and feel they are always carrying their weight. They are great."
Andrew Lynch

Andrew Lynch

"Matador is fantastic. They are extremely knowledgeable about their business generally but also thoughtful about my business and attentive to our particular needs. They are responsive and helpful at all times. I cannot recommend them enough."
Jim Bulger

Jim Bulger

"I highly recommend Matador Solutions for your digital marketing needs. They have been a tremendous help in building our law firm's strong online presence."
Josh Turim

Josh Turim

"The team at Matador has been helpful and super responsive to any issues for years. They do great work."
Brandy Austin

Brandy Austin

"We are exceptionally satisfied with the service we have received from Matador. We've partnered with them for over a decade and owe a great deal of our own success to their insight and forward-thinking approach to marketing."

Chris Patterson

"Matador Solutions has exceeded all expectations for what we expect from an SEO services partner. They are transparent, supportive, and highly knowledgeable with the everchanging digital marketing landscape. I highly recommend their services."

Thomas Hurt

"In a very few months, you guys moved the needle on my SEO significantly. I now show number one on more than twice as many personal injury keywords than I did before engaging you guys."
Barry P. Goldberg

Barry P. Goldberg

"I have been extremely pleased with the results of our investment . . . I am not one to write reviews for vendors or companies that I work with, but I felt it necessary to explain how beneficial Matador has been for my business."
Larry Greenberg

Larry Greenberg

"Our law firm has been with Matador for years, and it’s been a refreshing experience. Matador is very transparent with the work that it does, so that we are in the loop with how our web presence is increasing."

Eli Franks

"Working with Matador has transformed my practice. The quantity and quality of new leads have increased, and I’ve learned a ton about how to run a better law firm. I recommend Matador without hesitation."

Bob Byrne

"The lift in rankings occurred relatively quickly... the biggest thing by far the change that was most helpful was getting my map listing."

Ryan Quinn

"The monthly feedback is terrific, the data is amazing and there's an accountability that we never had before."

Doug Tuttle

"We were just about 10k short of doubling our firm last year. I don't think we would have grown that much if it weren't for our online efforts."

Samantha McCarthy

"We are in the top three of any search at any given time."

Joel Silverman

"I can't speak highly enough about what it's done for me and my practice."

Jeff Murphy

"Right now at this point, I'm doing better than I ever was doing. I have 4, 5, 6 leads a day. It's just crazy."

Marty Martin

"Since joining the Co-Op, I've doubled my volume twice. So four times as busy as I was 2 years ago."

Jonathan Felt

"My interaction with every single person on this team, without exception, has been exceeding my expectations."

Michael Loos

“We have had a massive increase in our client base and contact. I mean I had to stop taking new cases for four months.”

Shannon Hadeed

Our Founder
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Matador Solutions
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For all Legal Concerns please visit Cohen Injury Law Group
© 2025 Matador Solutions – SEO Company  |  Sitemap  |  For all Legal Concerns please visit Cohen Injury Law Group
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